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Optimize Your YouTube Videos (Content and Keyword Research)
In today’s post, I wanted to share some tips on optimizing your online videos, focusing on content, titles and tags. These are some of the most important elements for your...
Top SEO Sites, Blogs & Resources
Do you want to learn about search engine optimization? Do you have specific questions? If you do, you may have trouble not only finding the answers, but finding the right...
Is Your SEO Working?
How do you know if your SEO is paying dividends? There are several metrics and reports you can pull, but a very straight-forward and transparent aspect to analyze would be...
Duplicate Content | The What and the How
Duplicate content is a common issue within the digital marketing world; in fact, so common that rarely do we see new clients without some sort of duplicate issues not being...
Local Ranking Factors
Many small businesses, especially brick-and-mortar, can easily benefit from optimizing for local search. For businesses like retail stores, restaurants, or even hotels, local optimization may be the most valuable aspect...
Measuring SEO – The Basics
One unique and beneficial aspect to SEO is that the user has the ability to track the effectiveness that SEO is having on his/her business. One way to measure is...
Interview With Blue Jeans Network
We have been working with Blue Jeans Network for just over six months now, and we decided to ask them a series of questions about their business model and marketing...
How To Handle Pagination
What is Pagination? Pagination occurs when you have related content on multpiple pages. For example, if you have an e-commerce site with a section of dresses, the dresses you display...
How To Create a PPC Landing Page
Are you driving visitors to your site or page but having trouble getting them to convert? If your PPC campaign is suffering from a low conversion rate, the first thing...
Our Favorite SEO Tools
There's a plethora of tools out there for us digital marketers. When I started in this industry it took me some time to figure out which tools offer real value,...
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